Greg Knipp, the longtime CEO of Omnicom-owned multicultural agency Dieste, has died. Knipp, 57, died suddenly in his sleep, ...

Old Spice, MLB, Poppi and Woodford Reserve are among the brands that gained ground with boomers in the second quarter.

Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.

Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.

Optimizing AI in marketing campaigns has mostly focused on efficiency, but Linqia’s Resonate platform aims to make AI ...

Ad Age’s latest reader survey explores how industry experts—including you—see the advertising world evolving over the next ...

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Influencer ad ...

Rethink shot over two nights in a specially designed showroom bedroom with Åkrehamn and Vågstranda mattresses.

AI-driven platforms now target audiences based on how users respond to creative assets, making creative performance the ...

Marketers should stop treating AI as a cost-cutting tool and start using it to scale ideas, empower talent and drive growth.

Interim CEO Pete DeJoy thanks the Astronomer team for their ‘character and commitment’ during the Coldplay kiss-cam crisis.

Human Nature’ looks as issues like cost of living, economic uncertainty and financial aspirations through a disarming lens.