Clients are spending less on advertising due to tariffs, WPP warned on Thursday, as it halved its interim dividend following ...

After Mars and Coca-Cola, WPP loses its CMO to Publicis Laurent Ezekiel returns to Publicis nine years after joining the British agency group.

Following a competitive multi-agency pitch, Publicis Groupe has secured the global media account for PayPal, reports Ad Age. WPP’s GroupM, which previously handled the account, stepped back from the ...

The outgoing CEO’s final financial update highlighted the key issues facing his successor come their September 1 handover, ...

There are multiple Indias. The top 10%—about 150 million people—exhibit repertoire behaviour in chocolate. They'll buy for themselves, kids, gifting, and hunger. Mars plays well there with premium ...

Moving forward, Publicis Groupe will be responsible for handling PayPal’s media strategy, planning and buying across key global markets. PayPal's global media business is worth $286.7 million, ...

New boss faces tough handover with like for like revenues for the year expected to be 3% to 5% lower than 2024 ...

Publicis already had PayPal’s creative, run by BBH USA, so this consolidates the business under one roof. Moving forward, Publicis Groupe will be responsible for handling PayPal’s media strategy, ...

Britain’s largest advertising group has slashed 7,000 jobs over the last year as it scrambles to keep up with rivals.

WPP’s share price fell again today, shedding a further 3% as markets reacted to the group’s halved dividend, falling profits ...

Mark Read, the outgoing chief executive of WPP, has said this year’s restructure of WPP Media, which has included dropping the Group M brand, “may have been disruptive, but it’s been necessary work”.

Shares in WPP dropped as much as 4.7 per cent on Thursday morning, as it revealed it had slashed its dividend and launched a ...