Taco Bell is bringing back a popular menu item due to "overwhelming demand" from fans.

For the first time in 20 years, Taco Bell is making its first-ever permanent flavor expansion of the beloved Baja Blast. Baja Midnight is an “unexpected” purple twist on the iconic tropical lime ...

The new drink blends Baja Blast’s signature tropical lime with passion fruit for what the brand calls “an entirely new experience.” ...

Taco Bell introduces Baja Midnight, a new Mountain Dew Baja Blast flavor, as part of its strategy to grow beverage sales to $5 billion in 5 years.

Mountain Dew just launched its first new Baja Blast flavor in 20 years. Baja Midnight is swirled with passion fruit and built ...

In a bold move signaling an accelerating shift in its strategic focus, McDonald’s, the venerable fast-food giant, is set to ...