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Denying and then finally admitting to plastic surgery — once the stakes are not so high, the stigma is gone and the checks ...
Ashton Hall’s morning routine involves dunking his head in iced Saratoga Spring Water. For the company that sells the bottled ...
Overall, research confirms that 39 percent of consumers are less likely to trust brands that only communicate with them ...
Search isn’t a platform. It’s a behavior – and it’s fracturing across AI, social, and SERPs. Is your strategy ready?
In the brutal economics of app marketing, where user acquisition costs devour budgets and creative performance can make or break campaigns, one company has quietly built something extraordinary: an AI ...
It's easy to get swept up in the world of data. But if you work in the marketing field, you may have noticed a recent shift ...
Customers are no longer interacting with brands on a campaign-by-campaign basis but instead throughout a lifecycle. This ...
The acquisition of Hailey Bieber’s brand, Rhode, by E.l.f. Beauty drove $20 million in media impact value for the brand ...
Strategy is the world's foremost Bitcoin treasury firm. But will its financial engineering work to keep riding the Bitcoin ...
To learn more about our editorial approach, explore The Direct Message methodology. Before it was a multichannel brand with ...
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The Business & Financial Times on MSNMarketing as a Pentagonal Construct: A strategic reframing of modern marketing practiceIn a rapidly evolving global economy defined by digital disruption, heightened consumer expectations, and urgent calls for sustainability, marketing must be understood not merely as a function but as ...
AKQA Australia has delivered a platform for Chelsea FC and Bing X.The announcement:To celebrate BingX’s continued partnership with Chelsea FC and the launch of the club’s 2025/26 Training Kit, the ...
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