Sydney Sweeney and Labubus are both being "sold" to Gen Z in varying ways and experts share their take on why this generation is buying.

Beyoncé has stepped into the denim spotlight once again, dazzling fans in a bold new Levi’s campaign just as Sydney ...

From firing people to promoting jeans, calling for peace deals or the renaming of a sports team, President Donald Trump keeps ...

American Eagle's response to criticism of Sydney Sweeney's jeans ad represents a cultural shift away from corporate apologies ...

“Nanny” star Fran Drescher not running for SAG-AFTRA president again following strikes, Sean Astin throws hat in the ring ...

Sydney Sweeney can raise a glass to bumper publicity this week - but she may soon be toasting with beer rather than champagne if she signs as the new face of Bud Light.

"American Eagle's denim blitz could jam an outrage cocktail of $5 million more in Sweeney's wallet before Labor Day," one expert told Newsweek.

Actor Sydney Sweeney's jeans ad has triggered a major political debate in America. While liberals say the ad is racist for ...

Jimmy Fallon took some lighthearted jabs at Russian President Vladimir Putin and even took a playful dig at actress Sydney ...

Shortly after the American Eagle advertising campaign starring Sydney Sweeney went viral, far-right extremist group the Proud Boys decided to weigh in on the same, as per TMZ's report dated August 8, ...

Her commercial power and desirability are such that Sweeney has amassed a string of endorsements: she has helped sell Baskin-Robbins, Guess Originals, Miu Miu, the South Korean beauty brand Laneige as ...

NewsNation Chief Washington Anchor and On Balance host Leland Vittert gives you an early look at tonight’s 9 p.m. ET show.