This article shares the idea of having KSM-66 Ashwagandha as a functional gummy.

In recent years, the Ashwagandha sector has seen substantial growth, attributed to extensive scientific research, marketing, ...

What exactly are we as a society arguing about when it comes to health care? Karen Howard outlines the issues...and the opportunity.

The Natural Products Association (NPA) and American Herbal Products Association (AHPA) applauded FDA's action on 7-OH ...

PLT collected the data as a means towards creating more meaningful, innovative sports and active nutrition products.

The Global eSports market is valued at $2.13 billion in 2024. With a CAGR of 23.1% over the next five years, the market is ...

The warmer climate offers natural products retailers have an opportunity to educate pet parents on the specific health risks ...

Beauty supplements have evolved beyond a niche category; consumers of all ages and demographics consider nutrients that ...

We reached out to experts in the kids’ health space to get a better sense of the trends they’re tracking, the science being ...

What's Selling: August 2025 What’s Selling is a monthly review of the best-selling products determined from unit sales at natural products stores across the U.S.