MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.

The 2001 merger of Time Warner and AOL is up there in most analysts top 10 of worst, and most value destroying, deals ever. But those troubles were meant to hav ...

A Minecraft Movie makes its streaming debut on Max in June 2025 along with The Gilded Age season 3 and A24's Parthenope.

Warner Bros Discovery and U-Next unveil global distribution of Japanese dramas on Max, in the U.S., Brazil and Asia.

As ESPN and CNN prep standalone flagship services and HBO returns to Max's title, studios are betting that there's equity in ...

Max is getting another “new” name this summer, as the Warner Bros. Discovery streaming service is set to return to the ...

Music always plays a large role at the annual TV upfronts, as media buyers, journalists, execs and other attendees are ...

Warner Bros. Discovery was downgraded to junk status by S&P Global Ratings on Tuesday due to its lagging TV business.

According to Warner Bros. Discovery reps, there are no plans to change how and when Discovery shows appear on the streamer.

Corporate rebrands are notoriously fraught. Few companies dare to reverse their public course but Warner Bros. Discovery did exactly that. After consigning its streaming service HBO Max to the dustbin ...

Critics likened the flip-flop to Elon Musk’s Twitter-to-X saga, while others questioned the millions spent just to land back ...

Six months after Warner Bros. Discovery surprisingly 'canceled' the beloved and long-running children's show Sesame Street, ...