Meta is giving its AI assistant a better “memory” in an effort to make the chatbot more useful. The company’s latest AI update allows the assistant to “remember certain details that you share with it in 1:1 chat” and uses your past activity on Facebook and Instagram to make more personalized recommendations.

Meta says it is rolling out improvements to Meta AI, including the ability to tap profile data from Meta's various apps.

Along with these “memories,” Meta AI on Facebook, Messenger, and Instagram will deliver “a greater level of personalization” using information from your accounts on each platform, including your age, gender, and “interests based on your activity,” according to Meta’s support page.

Meta Is Rolling Out An AI Memory Feature That Allows Meta AI To Remember Your Preferences And Provide Personalized Recommendations.