The White House communications director said outrage over Sydney Sweeney's American Eagle ad was a "big reason Americans" voted for Trump.

For context, the tagline of the campaign is “Sydney Sweeney has great jeans,” and, as is explicitly pointed out, the whole thing is a play on Sydney’s “great genes.” Some people have taken issue with the glorification of Sydney’s genetics as a blonde-haired, blue-eyed, white woman, accusing AE of promoting eugenics and “ white supremacy .”

White House communications manager Steven Cheung says that the liberal outrage over Sydney Sweeney’s American Eagle jeans commercial is "moronic” and “a big reason why Americans voted the way they did in 2024.