News

MEDIPEEL lit up the night at the Hashtag Asia Awards 2025, stealing the spotlight as it clinched the coveted Overall Brand ...
Marketing is facing heightened internal scrutiny as global brands tighten controls over budgets and messaging amid growing ...
Mars, Incorporated has unveiled a major shakeup to its global marketing structure with the launch of a new agency ecosystem ...
British newspaper The Economist has taken to the streets to remind readers that copywriting is in fact, alive and well.
Hilton has rolled out the latest chapter of its "It matters where you stay" brand campaign, featuring Bollywood heavyweight ...
JINRO is reprising its high-stakes brand play with Netflix’s Squid Game, this time tying up with season three of the global ...
What do you get when you mix mascara, banana candy and a pop princess in a Prada wardrobe? A music video that doubles as a luxury ad.
YouTube has reportedly quietly revised its moderation policies late last year, ahead of Donald Trump’s return to the White ...
A new study from YouGov reveals that for most consumers globally, Father’s Day is still about sentiment, not sales.
We are at a cusp in digital advertising as Retail Media Networks (“RMN”) are gaining rapid interest from both brands and ...
Scoot marked the launch of its first direct flight to Vienna with a musical twist, partnering with Singapore’s own T’ang ...
Warner Bros. Discovery (WBD) has announced plans to split its business into two publicly traded entities, Streaming & Studios ...