Clients are spending less on advertising due to tariffs, WPP warned on Thursday, as it halved its interim dividend following ...

WPP profits slump and dividend halved as clients slash ad and marketing spending - New boss faces tough handover with like ...

Mars is the largest independent commerce marketing company in the world. Leveraging its proprietary suite of commerce solutions, Mars drives growth through shoppers for more than 100 of the world ...

The outgoing CEO’s final financial update highlighted the key issues facing his successor come their September 1 handover, ...

Arthur Sadoun, CEO of Publicis Groupe, said, “We are delighted to reinvent the consumer business playbook with Mars, rekindling our longstanding partnership as we embark on this significant ...

By Sarah Young LONDON (Reuters) -Consumer goods companies and carmakers are spending less on advertising as they assess the ...

Laurent Ezekiel, who serves as WPP's Chief Marketing Officer and CEO of Open X, is leaving the company to return to Publicis Groupe, where he previously worked for 16 years. Although his new role at ...

Publicis nets PayPal's media account around the world. Just wait until it discovers the value of the Aussie peso.

Following a competitive RFP process that began last fall, snack food and candy giant Mars Inc., has appointed Publicis to lead its media, production, paid social and influencer and connected ...

Finally, Mars Petcare UK named another Publicis unit, Zenith Optimedia, to handle its 15 million pound ($21.4 million) media planning account, following a review.

Paris – September 19, 2024 – Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announces the acquisition of Mars United Commerce, the world’s largest independent commerce marketing ...

Paris – September 19, 2024 – Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announces the acquisition of Mars United Commerce, the world’s largest independent commerce marketing ...