It also, apparently, includes the voice of Jim Fagan. For those of you who don't know, Fagan was the voice of the NBA on NBC promos throughout the nineties. There's one big problem here ...

NBC Sports will use an AI-generated version of legendary announcer Jim Fagan’s voice in its upcoming NBA coverage The re-creation will appear in intros and promos with the approval of Fagan's ...

The network is bringing back all the things that made it feel special. Roundball Rock. Jim Fagan's AI voice on the player intros (yikes, honestly). And, now, Michael Jordan. NBC announced that he ...

"In an agreement between the network and Fagan’s family, NBC will use Fagan’s AI-generated voice to create modern promos with ...

NBA on NBC is returning now that the league is partnering with its former network to broadcast games next season. With that, they're bringing back all the old tricks from the 1990s that we all ...

Sometimes, nostalgia can be nice. Other times, it's simply a trap set by the biggest corporations in the world love to use to steal our attention and take our money. The latter applies here.