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Backlash to Delta's AI pricing shows the tightrope companies walk when it comes to AI

When Delta said it was ramping up AI-powered ticket pricing, backlash was swift. It showed a common problem facing companies in the age of AI.

The Verge on MSN · 14h

Delta’s dynamic AI pricing plan sounds different now

In response to questions from lawmakers, Delta says it’s not using AI to find the maximum price an individual will pay.

Ars Technica · 1d

Delta denies using AI to come up with inflated, personalized prices

In a letter to lawmakers who accused Delta of using AI to spy on customers' personal data in order to "jack up" prices, Delta insisted that "there is no fare product Delta has ever used, is testing, or plans to use that targets customers with individualized prices based on personal data."

Extreme turbulence on Delta flight sends 25 to hospital

ABC News on MSN · 15h

25 hospitalized after 'significant' turbulence on Delta flight: Airline

Delta Air Lines Flight 56 landed safely at the Minneapolis-St. Paul International Airport shortly before 8 p.m. local time Wednesday, the airline said. The flight was operating on an Airbus A33-900 with 275 passengers and 13 crew members on board.

CNN on MSN · 1d

Severe turbulence on Delta flight forces emergency landing and sends more than two dozen on board to hospitals

Some passengers were terrified, convinced the plane was going down. One seasoned traveler said it was the roughest flight he’d ever taken. A woman on board felt like she was experiencing an earthquake.

Associated Press News on MSN · 1d

Turbulence forces Delta flight to land and sends 25 people to hospitals

Delta Air Lines says a flight from Salt Lake City to Amsterdam was hit by serious turbulence, sending 25 people to hospitals and forcing the flight to divert to Minneapolis-St.

2don MSN

Delta Sued After Child Passenger's iPad Used for Explicit Videos

"We're sharing our story in hope we can help prevent this from happening to others," plaintiff Brooke Brewer told Newsweek.

23h

DFW plane crash: 40 years later, archival photos show Delta 191 aftermath

Forty years after Delta Flight 191 crashed at DFW Airport, killing 137 people, sisters of one of the victims recall that ...

18hon MSN

Delta is increasing flights to 10 nonstop destinations from Boston for 6 days in 2026

Delta is increasing flights to 10 nonstop destinations from Boston's Logan Airport during Patriots Day in 2026.

17hon MSN

Delta Air Lines delays leave passengers stranded; experts explain travelers’ rights

Hundreds of Delta Air Lines flights into and out of the Atlanta airport have been canceled or delayed since overnight.

Delta Air Lines Slams "Misinformation" About New AI Pricing Tool After Heavy Criticism

Delta Air Lines has hit out at critics of its artificial intelligence ( AI) pricing tool after receiving backlash for using ...

Skift23h

Delta Responds to AI-Pricing Backlash: No ‘Individualized Prices Based on Personal Data’

In a letter to three senators, Delta said some of the conversation on its use of AI “has created confusion and misinformation ...

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