The data clean room category is like wet cement right now. And Snowflake is writing its name everywhere. On Monday, Snowflake announced an investment in OpenAP, an advertising identity data company co ...
Samba TV, a specialist in AI technology for media analytics, has launched its Snowflake Native App for identity resolution, giving advertisers and media platforms instant access to Samba TV’s ...
OpenAP, the advanced advertising company owned by major TV companies, is taking on a non-TV company as an investor -- Snowflake Ventures, the venture-capital arm of data cloud company Snowflake.