Our brains might be more engaged when we watch them, but that isn't necessarily a good thing.

Fragmented media consumption and rising advertising costs are making it harder for brands to reach and connect with audiences. Increasingly, advertisers are leveraging the power of short-form video to ...

Students in the University of Washington's Prosocial Computing Group noticed a trend on social media: People were using generative artificial intelligence to make short science videos. The trouble was ...

Watching short inspirational videos may be just as effective at reducing stress as meditation, according to research published by the American Psychological Association. Stress has arguably reached ...

Who among us hasn't put off doing something we know we need to do while scrolling through just a few more TikToks, Instagram reels or YouTube shorts? New research from the William Allen White School ...

Recent technological advances and the introduction of new digital media platforms have dramatically changed how people learn and source information about topics that interest them. Some recent studies ...

While not a new concept, clips have become, over just a few years, the dominant form of expression on the internet, extending ...