Data analytics has never lacked for coordinates. Filling a spreadsheet with lead scoring algorithms, customer retention costs or predictive conversion metrics is second nature for most B2B marketers.

20 November 2012 Event to empower participants on how to develop business critical analysis, reports and responses based on available data SAS®, the leading provider of business analytics software and ...

SAS has launched Viya,, a new analytics and visualization architecture designed to help make analytics accessible to a greater swath of users. According to the vendor, Viya, represents the foundation ...

Analytics company SAS has introduced a free browser extension that converts graphs and charts into sound, allowing users to create digital maps that can be explored using non-visual methods. Using the ...

IDeaS Revenue Solutions, the leading provider of pricing and revenue management software, services and consulting, today launched IDeaS Revenue Performance Insights™ (RPI), a powerful solution that ...