Snack food company Planters has killed off their famed mascot Mr. Peanut, and his "funeral" will take place during the Super Bowl. "It is with heavy hearts that we confirm that Mr. Peanut has died at ...

Uber Eats, a division of the ride-sharing company, on Feb. 6 debuted its 60-second 2024 Super Bowl commercial, centered on the running joke of forgetfulness. The spot, which marks Uber Eats’ fourth ...

It’s America’s biggest sporting event of the year and is watched by more than 100 million people – so each year the world's biggest brands scramble to get screentime for their adverts during the Super ...

Kraft Heinz is pausing promotion for its Super Bowl ad that shows the death of longtime Planters mascot Mr. Peanut following the helicopter crash that killed Kobe Bryant and eight others. Planters' ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 14 hours 20 min ago By Garett Sloane - 16 hours 19 min ago By Ad Age Staff - 18 hours 6 min ago By Ad Age Staff - 18 ...

Uber Eats remembered the dangers of a certain life-threatening allergy just in time for Super Bowl Sunday. Last week, the food delivery platform debuted a star-studded game day ad that was slated to ...

Uber Eats removed a segment from its Super Bowl ad featuring Jennifer Aniston, David Schwimmer, Victoria and David Beckham and more after backlash for making light of a peanut allergy. The ad’s ...

Mr. Peanut is back. Are you surprised? In what could become a case study in the perils of Super Bowl marketing stunts, Planters teased its Super Bowl ad nearly two weeks before the game, releasing a ...

Starring brand ambassador Mr Peanut, the £2.5m campaign carries the strapline line ‘Deliciously Nut-tricious and includes a 30-second TV ad that features a selection of scenarios that Planters’ range ...