Companies like to push the envelope with their ads. Sometimes the gamble works, sometimes it doesn't, and sometimes, like in the case of a new advertising campaign from Nivea, the whole thing turns ...

Nivea has pulled a deodorant ad that declared "White Is Purity" after people protested that the slogan is racist, and after others hijacked the ad’s online campaign with comments about white supremacy ...

Skin care brand Nivea apologized and pulled an ad campaign this week after finding itself rubbing people the wrong way. An advertisement featuring the words “White is purity” received almost immediate ...

Nivea has pulled a deodorant ad that declared “White Is Purity” after people called the slogan racist and after some hijacked the ad’s online campaign with comments about white supremacy. The ad, ...

You don't need to be a genius to figure out that putting the words "white" and "purity" together is problematic, what with white supremacy and all. Yet beauty brand Nivea slapped a "white is purity" ...