Bach Buquen, an influencer with over 6 million followers, creates viral videos that are meant to normalize men wearing makeup. Case in point: A TikTok showing Buquen applying foundation and blush on a ...
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Will Men’s Makeup Ever Go Mainstream?
(Bloomberg Businessweek) -- In his wide-leg gray pants, black cashmere top and leather jacket, French TikTok star Bách Buquen looks very much like someone who’s just spent three weeks jet-setting from ...
Forbes contributors publish independent expert analyses and insights. Dahvi Shira is an LA-based reporter who covers beauty and lifestyle. A gateway to entry? Apparently nail polish. Two different ...
Makeup, especially around the eyes, was more prevalent than ever on the Paris catwalks during the men’s ready-to-wear season for spring 2024. “[It challenges] traditional beauty norms,” said makeup ...
From glamrock eyeshadow to a glut of guyliner, the eye makeup has been as bold as the clothing at the men’s collections this season. At Junya Watanabe’s runway show in Paris today, makeup artist ...
SEOUL/PARIS/TOKYO (Reuters) - From an eye shadow that opens with the flick of a thumb, Zippo-style, to a barely-there foundation in subtle blue-gray packaging: men's make-up is getting a makeover as ...
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