More than just another lazy animated streaming project, “KPop Demon Hunters” is emotionally empowering in ways that have made it a cross-demo hit.

Since June, the group has blown up in America with an album at No. 3 on Billboard and a hit single climbing up the Hot 100. It’s a particularly impressive feat for a group that isn’t actually “real,” instead hailing from Netflix ‘s animated musical,

The Sony Pictures/Netflix film about about a world-renowned K-Pop girl group that are secretly battling supernatural threats is now the most-watched Netflix animated movie ever. The film, which debuted June 20 on Netflix, has since earned 26.3 million views during the week of July 21-27, per the platform.