GUEST POST: Australian based digital strategist Nick Crocker sat down for Hypebot with The Hype Machine's Anthony Volodkin. For music lovers, Hype Machine is an essential filter. With increasing ...

The Hype Machine was created by sophomore computer science major Anthony Vlodkin in 2005 who wanted to have all the MP3s that various blogs were posting in one place. The site was launched almost by ...

For years, Elon Musk paid zero dollars for traditional advertising while almost singlehandedly keeping Tesla — and himself — front and center. With a never-ending stream of tweets, television and ...

The age-old question in my industry is, “Where are we in a given hype cycle?” For now, crypto news cycle dominance has, thankfully, died now, largely through its own self-destructive tendencies. FTX ...

The futuristic hype machine with VR goggles and Web3 buzzwords fizzled out, but a real metaverse has quietly been thriving under your noses. Marketers, you’re missing the obvious opportunity again.