Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

Social media platforms use complex algorithms to decide what content appears on each user's feed. These systems are designed to filter massive amounts of posts and prioritize the ones most likely to ...

Emily is a thought leader in Digital Journal’s Insight Forum (become a member). Social media can make or break a brand. From the potential to go viral and increase brand awareness to the ability to ...

In the high-stakes world of digital marketing, "the algorithm" is often spoken of as a shadowy, unpredictable force that gatekeeps success. For small and medium-sized businesses, trying to keep up ...

This article was co-authored with Emma Myer, a student at Washington and Lee University who studies Cognitive/Behavioral Science and Strategic Communication. In today’s digital age, social media has ...

Social media apps regularly present teens with algorithmically selected content often described as "for you," suggesting, by implication, that the curated content is not just "for you" but also "about ...

When X's engineering team published the code that powers the platform's "for you" algorithm last month, Elon Musk said the move was a victory for transparency. "We know the algorithm is dumb and needs ...