Problem solving in business, in general, and marketing, in particular, is a complex process that generally requires the input of many with all seeing different sides of the same problem. Within the ...

The problem solver's perception of elements in a problem-situation will influence the extent to which he recognizes a problem and the nature of the constraints he associates with the problem.

A recent HBR article by Oguz Acar from King’s College London rejects the idea that Prompt Engineering is the hottest job of the future, declaring instead that problem formulation is a higher-order, ...

When one considers an optimal portfolio policy under a mean-risk formulation, it is essential to correctly model investors’ risk aversion which may be time variant or even state dependent. In this ...