Although Burger King saw a decline in U.S. same-store sales in Q1—as did most in the industry—the chain isn’t hanging its ...

My journey began with an eagerness to uncover what was happening behind the scenes at Burger King, one of the most ...

The fast-food chain's parent company, Restaurants Brand International, unveiled plans to revitalize about 400 restaurants ...

An curved arrow pointing right. Burger King devised a brilliant marketing strategy — putting their mascot next to celebrities at highly publicized events. The results — their mascot went viral.

My journey started with excitement to delve into the heart of Burger King, an iconic fast-food name, and each of the three ...

Burger King went through a rough patch in the early 2000s. It struggled with criticism and legal troubles regarding the nutrition content of its food. Younger ...

Let’s delve into the history, strategies, and cultural impact of these two fast-food giants. Both McDonald’s and Burger King have humble beginnings, starting as small-scale operations before ...